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Results categorised as Advertising
09 Jan 2018
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Ellen Hammett
Getting more women into C-suite roles is proving to be an especially laborious task, according to the IPA's latest annual diversity survey.
08 Jan 2018
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Dominic Mills
The apocalyptic reports on the death of media agencies have been greatly exaggerated, writes Dominic Mills.
08 Jan 2018
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The Media Leader Staff
Mediatel is hosting its first Out-of-Home Summit on 23 January, bringing together key players to share their views on the sector's newest developments and challenges, and OOH's role in the media landscape.
05 Jan 2018
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David Pidgeon
Four days into the New Year and already there are so many talking points: The spectre of an ad-blocking meltdown, trouble at Vice, Snap lols, Hopkins World, JPMorgan's YouTube fix...and Murdoch calling Trump a fucking idiot.
05 Jan 2018
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Ellen Hammett
Based in the Wavemaker Paris office, Hernandez will lead the agency’s relationship with the global L’Oréal clients based in France.
03 Jan 2018
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David Pidgeon
An augmented reality lens featuring Captain Morgan would have appealed to too many users under the age of eighteen, the ASA has ruled.
03 Jan 2018
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The Media Leader Staff
As of this week 19 Dennis titles will be available on the digital newsstand, including Cross Stitcher, Computer Shopper, Cyclist and Viz.
03 Jan 2018
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Ellen Hammett
The ASA has banned an advert from online dating service eHarmony which claims it can match people based on scientific evidence.
21 Dec 2017
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Boris Grump
Everything that needs taking down and burning in 2018 - including 'brave' brands, LinkedImbeciles, influenza marketing and voice assistants.
21 Dec 2017
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Ellen Hammett
Nielsen analysis reveals the top 10 most effective TV ads of 2017.
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TV
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Consumer
- IAB launches measurement advisory board in push for measurement solutions
- Consumer ABCs: Women's Weeklies
- Consumers ABC's: News & Current Affairs
- Consumer ABC's: Men's Lifestyle
- Consumer ABCs: Home Interest
- IAB launches measurement advisory board in push for measurement solutions
- The Brief - Wednesday 10 December - EU investigates Google, Gemini will have ads, WPP wins UK government media account and more
- Keeping the TV ecosystem healthy - Barb Data Hub
- Direct Line Group on using TV as a full-funnel medium
- How will TV finally get the measurement it deserves?
- The measurement debate TV really needs to have
- Rajar Q4 2025: Commercial audience share declines slightly
- Rajar Q4 2025: Heart Breakfast remains top commercial show after reporting strong growth
- The brief - Wednesday 17 December - Trump sues BBC for $10bn, WPP considers Pinterest trends, public rejects Labours AI plans and more
- Ad funding for BBC services would be 'bad for everyone', Radiocentre says in response to Charter Review
- UK now spends longer on phones than watching TV
- How the VOD giants are navigating the cost of living crisis
- Rebranded BVOD services create an increase in claimed usage
- How we listen is changing rapidly, but radio continues to have the MIDAS touch
- Mediatel Connected whitepaper: The Growing UK Audio Market
