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Results categorised as Advertising
04 Mar 2019
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John Reynolds
In this week's Media and Marketing podcast, host John Reynolds interviews the newly-appointed CEO of Wunderman Thompson Mel Edwards. Plus: Outsmart and Total Media on the Capital's junk food ban.
04 Mar 2019
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The Media Leader Staff
Sizmek, the buy-side advertising platform, has made three executive appointments this week - including Paul Wright who joins as general manager with full oversight of the EMEA regions.
01 Mar 2019
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David Pidgeon
Reporting its year end preliminary results on Friday, chief executive Mark Read repeated his earlier remarks that the first half of 2019 would be particularly challenging "due to headwinds from client losses" in 2018.
01 Mar 2019
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Tess Alps
At the Advertising Association’s LEAD conference in February, research into trust in advertising was revealed which should make all of us in advertising wince, says Tess Alps. But we can fix it.
01 Mar 2019
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The Media Leader Staff
Jacob has over 30 years' experience of founding, building and running media and advertising businesses, and was previously CEO of Publicis Media, EMEA.
28 Feb 2019
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The Media Leader Staff
Back from Mobile World Congress in Barcelona, our experts share their views on what the tech-fest means for advertisers
28 Feb 2019
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Michaela Jefferson
Channel 4 is relaunching All 4 today with an invitation for selected registered users to trial a paid-for alternative to its ad-funded video on demand (VoD) service.
28 Feb 2019
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Alex Delamain
The Economist's Alex Delamain reports back on the key themes from the World Media Group's Journalism 2020 briefing, featuring a panel of media experts and journalists discussing their future in an era of fake news.
28 Feb 2019
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The Media Leader Staff
Mediatel’s Future of Brands conference – which ran in London for the second time earlier this month – launched in Sydney yesterday in association with Ebiquity, with over 100 leading brands amongst the 250 delegates.
27 Feb 2019
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Bob Wootton
Bob Wootton assesses the global economic outlook and how it is impacting the media and advertising sectors closer to home. Plus: Why messing with the ABC is a big risk for publishers.
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