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Results categorised as Advertising
09 Apr 2020
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The Media Leader Staff
As the pandemic takes its toll, Mediatel assembled agency bosses to discuss its immediate and long-term effects on the advertising and media markets.
07 Apr 2020
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The Media Leader Staff
As the global COVID-19 pandemic sweeps the globe, it appears more people are turning to podcasts for news and scientific information as much as a distraction.
06 Apr 2020
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Dominic Mills
Dominic Mills kicks off the Future of Audio with a look at how lockdown has drawn us towards radio. Plus: St Dominic’s School for Distance Learning; and the origins of the NHS brand
06 Apr 2020
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James Whitmore
No matter how unpromising the circumstances, opportunities abound for those with imagination and courage, writes Route's James Whitmore
03 Apr 2020
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David Pidgeon
David Pidgeon looks at how the 'backbone of industry decision making' could be changed in the long-term.
02 Apr 2020
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Anne Tucker
Taking its lead for the development from feedback across the media industry, the updated module provides swift insights into consumer behaviour.
01 Apr 2020
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David Pidgeon
Cooke joins from Omnicom Media Group UK where she held the role of managing partner for new business and marketing.
01 Apr 2020
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The Media Leader Staff
Partner content: JICMAIL has today released a free whitepaper and checklist for applying previously unavailable mail interaction data to the marketing mix modelling process.
31 Mar 2020
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Natalie Cramp
History has taught us that rapid adaption and innovation can be critical factors for businesses during severe economic shocks, writes Natalie Cramp.
30 Mar 2020
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David Pidgeon
Havas Media Group is to appoint Patrick Affleck as its new UK CEO, following the departure of Matt Adams earlier this year.
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TV
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Consumer
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- The Brief - Wednesday 10 December - EU investigates Google, Gemini will have ads, WPP wins UK government media account and more
- Keeping the TV ecosystem healthy - Barb Data Hub
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- Apple TV launches beta version of sports multiview feature
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- How the VOD giants are navigating the cost of living crisis
- Rebranded BVOD services create an increase in claimed usage
- How we listen is changing rapidly, but radio continues to have the MIDAS touch
- Mediatel Connected whitepaper: The Growing UK Audio Market
