Adwanted UK: The Media Leader

ARCHIVE ▸ THE MEDIA LEADER STAFF

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16 Feb 2012

An overview of performances by publisher, focusing on some of the triumphs and disappointments of the leading consumer magazine publishers over the July to December 2011 ABC period.

08 Feb 2012

Torin Douglas posed the question "how are the JICs coping?" at MediaTel's Future of Media Research event on Friday.

06 Feb 2012

Last night's Superbowl produced plenty of thrills for the sports fans - and a Madonna performance at half time to keep the gossip sites chattering.

02 Feb 2012

Facebook has filed its long-awaited plans for a float on the US stock market yesterday. The social networks initial public offering (IPO) of US$5 billion of shares is the largest for an internet company since Google in 2004.

02 Feb 2012

UK outdoor revenues for the fourth quarter of 2011 rose 1.4% year on year to £256.4m. Total revenue for the full year was £886.3m, up 1% on 2010.

26 Jan 2012

Nielsen executives began a series of industry briefings on their new Online Campaign Ratings (OCR) service last week. Online Campaign Ratings is a new measurement system that provides GRPs for online advertising campaigns, enabling consistent cross-platform reach and frequency metrics for the first time.

02 Dec 2011

The Financial Times now earns more from consumers through subscription revenue than advertising, delegates at the Ignition conference were told.

01 Dec 2011

Sheryl Sandberg, Facebook COO was on stage to launch day two of the Ignition conference in New York. One of the key questions posed to her was, will Facebook be bigger than Google?

01 Dec 2011

New research launched today (1st December) by IPC Media has found that 50% of consumers think that advertising on premium content sites is well matched to the sites. This compares to 28% for portal sites and 30% for social networking sites.

01 Dec 2011

This Saturday (3rd December) sees the airing of the first industry wide connected consumer campaign to promote digital radio.

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