ARCHIVE ▸ THE MEDIA LEADER STAFF
16 May 2016
April was a tough month for the terrestrial channels, who all saw revenue fall compared to last year.
13 May 2016
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VivaKi's Danny Hopwood discusses how ad technology and an influx of data is impacting the traditional agency structure.
12 May 2016
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4C's Volker Ballueder discusses how ad-syncing can enhance brand creative, the challenges it currently faces, and what we can expect the market to look like a year from now.
12 May 2016
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Media agencies were never supposed to be data management or analytics businesses - should they even try? Media iQ's Stewart Easterbrook discusses in this video interview.
11 May 2016
Welcome to the world of Alice - a weekly glance at the absurdities of a life working in media.
10 May 2016
The Government has eased off its plans, but could instead force the broadcaster to pay a dividend to the Treasury, sell a minority stake, or introduce National Audit Office scrutiny of Channel 4's accounts.
10 May 2016
Interview: Fraud, bots and poor viewability rates mean around 60% of digital advertising budgets are being wasted, warns Niall Hogan, UK managing director of Integral Ad Science
06 May 2016
To mark the launch, the i will be free of charge in Northern Ireland from launch date until Friday 13 May. There will also be on the street distribution in key local areas such as universities, railway stations and bus stations.
06 May 2016
Consumers will spend £1.31 billion on streaming and downloading in 2016, according to new research.
05 May 2016
Channel 4 walks away with the Grand Prix for the second consecutive year - while Posterscope, Facebook and Sky Media, amongst others, also win prizes.
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