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03 Oct 2024
Rokt’s AI tech will serve targeted ads and offers to Sainsbury’s and Argos customers.
03 Oct 2024
New research highlighted how the LGBTQIA+ community feel about OOH ads and recommended action points for brands.
02 Oct 2024
The international ad sales chief on presenting TV as a convergent opportunity and his former footballing life.
30 Sep 2024
Giffgaff is the launch brand partner to be featured in a new advertising reel.
26 Sep 2024
Madison and Wall has made the analysis based on company results and GroupM figures.
25 Sep 2024
The GoodNet's commercial chief shares her media sales advice and the biggest turning point in her career.
25 Sep 2024
Leo Malagoni looks back on the trailblazing role of AdSmart, the Grand Prix winner at the debut Media Research Awards.
20 Sep 2024
Matt Hill described the collaboration involved in the original study and how that spawned even greater research.
19 Sep 2024
The toolkit is accompanied by a report that identified key barriers for change.
18 Sep 2024
The OOH owner's co-founder on patience, curiosity and what his Gen Z perspective brings to clients.
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