Adwanted UK: The Media Leader

ARCHIVE ▸ ELLEN HAMMETT

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14 May 2013

By 2015, it is predicted that over 380 million people across the globe will view OTT content via a connected device, with the TV industry expected to benefit significantly from OTT.

14 May 2013

ITV has announced that it has entered an exclusive fixed term partnership with Samsung to offer the new and improved ITV Player app on Android devices.

13 May 2013

Last week's MediaTel and Primesight event saw a number of senior media executives meet to discuss the merging of out-of-home and mobile - and explain the opportunities and challenges. Hear what panellists had to say in our exclusive online video.

13 May 2013

A new neuroscience study launched by Ocean Outdoor captures second by second brain activity and finds that large format digital out-of-home advertising drives 'strong' emotional responses that are linked to purchase intent.

13 May 2013

The former managing partner of MediaTel Group will support the launch of newly won London Live in his new role at ES Media, starting with immediate effect.

13 May 2013

YouTube to trial 53 pay-to-watch pilot channels as it seeks to bring in revenue for content creators.

13 May 2013

Thinkbox is to launch its second 'Screen Life' study, focusing on how people are watching VOD and how that differs from - and adds to - linear viewing.

10 May 2013

The latest ABC National Newspaper results for April show that not much has changed over the month, with just the Sunday titles seeing a marginal -0.3% period on period decline.

10 May 2013

Bank of America Merril Lynch (BoAML) has predicted that there will be significant earning risks for Sky as a result of BT Sports' Premiership offering.

10 May 2013

Video on demand having growing influence on advertising industry, bringing in revenues totalling £104 million in 2012, which are predicted to increase significantly over the next two years.

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