ARCHIVE ▸ ELLEN HAMMETT
09 Mar 2017
According to new analysis from Thinkbox, the average person in the UK watched 20 minutes of video advertising a day in 2016 - with TV accounting for 93.8% of video ad viewing.
08 Mar 2017
Meetrics is the fifth ad verification company Facebook has signed up this year to offer independent third-party verification for its display and video ads.
Founded by Red Bull and Bacardi veteran Sandra Peat and IPG agency creative director Rebecca Rhodes, SuperHuman will focus on "blowing up stereotypes" around 'middle-aged' women.
01 Mar 2017
For $35 a month, the service will offer live streaming from ABC, CBS, FOX, NBC, ESPN, regional sports networks and a number of cable networks.
01 Mar 2017
Between January and December 2016, just two national newsbrands had a readership dominated by print - with the majority of readers now accessing news content via mobile.
01 Mar 2017
While the majority of magazines are still enjoyed in their printed form, mobile continues to play a growing role in readership.
Disruptive, provocative and uncomfortable: Gemma Greaves talks to Ellen Hammett about her plans to shake things up.
16 Feb 2017
The move will bring together all major out-of-home media owners in the UK for the first time.
14 Feb 2017
New start-up Lightvert has created the technology that has the capacity to show giant adverts up to 200m high - and only in the individual viewer's eye.
09 Feb 2017
Compared with other parts of the magazine market, men's lifestyle is showing some buoyancy, with the majority of titles remaining fairly stable between July and December.
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer
- Consumer ABCs: Women's Weeklies
- Consumers ABC's: News & Current Affairs
- Consumer ABC's: Men's Lifestyle
- Consumer ABCs: Home Interest
- Consumer ABCs: Women's Lifestyle
- The Brief - Wednesday 10 December - EU investigates Google, Gemini will have ads, WPP wins UK government media account and more
- Keeping the TV ecosystem healthy - Barb Data Hub
- Direct Line Group on using TV as a full-funnel medium
- How will TV finally get the measurement it deserves?
- Apple TV launches beta version of sports multiview feature
- Rajar Q3 2025: Top takeaways
- Rajar Q3 2025: Heart Breakfast remains top commercial show despite quarterly decline
- Rajar Q3 2025: Commercial audience share hits all-time high with Heart leading the way
- Rajar Q3 2025: Online listening records record platform share
- Tuning In 2025: Watch The Media Leader's round-up
- UK now spends longer on phones than watching TV
- How the VOD giants are navigating the cost of living crisis
- Rebranded BVOD services create an increase in claimed usage
- How we listen is changing rapidly, but radio continues to have the MIDAS touch
- Mediatel Connected whitepaper: The Growing UK Audio Market
