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Results tagged as Television
04 Feb 2013
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David Pidgeon
As ITV release the findings from its biggest audience insight project to date, a new online tool, detailing all the findings from the project, is launched for the media planning and buying community.
24 Jan 2013
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The Media Leader Staff
Commercial terrestrial television channels have seen some mixed fortunes in their network advertising revenues for the period December 2011 - 12. Channel 5 saw the biggest drop, down a substantial 14.9%, followed by Channel 4, down -7.2%.
21 Jan 2013
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Simon Wright
The BBC has an excellent Christmas with Doctor Who, Miranda and Strictly Come Dancing dominating the festive TV battles.
19 Dec 2012
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The Media Leader Staff
Commercial terrestrial television channels have seen their advertising revenues continue to decline year-on-year with new data showing another fall for the period November 2011 - 12.
18 Dec 2012
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Simon Wright
The return of the reality show juggernaut I'm a Celebrity Get Me Out of Here! brought some much needed ratings cheer for ITV1 last month.
18 Dec 2012
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Anne Tucker
Nielsen and Twitter have announced an exclusive multi-year agreement to create the "Nielsen Twitter TV Rating" for the US market. Under this agreement, Nielsen and Twitter will deliver a syndicated-standard metric around the reach of the TV conversation on Twitter, slated for commercial availability at the start of the autumn 2013 TV season.
13 Dec 2012
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Niall Johnson
YouView has launched a free app, marking its first foray into companion devices.
11 Dec 2012
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David Pidgeon
UK advertising is set to grow between 3% and 4% this year and next - with TV for 2013 described as optimistic, forecasting 2% growth, while Print's outlook has deteriorated.
03 Dec 2012
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David Brennan
David Brennan, Founder of Media Native, fails miserably to capture those magic OMG! moments that real creative advertising can inspire. What's going on?
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