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Results tagged as Research
29 Oct 2009
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Brian Jacobs
Whitevector's latest research piece looks at how car brand manufacturers and their agencies can benefit from analysing online discussions...
28 Oct 2009
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Susannah Palmer
Our latest GfK research report, written by Susannah Palmer, looks at the firm's new 1,500 strong children's panel "rate it!"
26 Oct 2009
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Sam Howroyd
A new survey from Synovate reveals that 82% of Americans never leave home without their mobile phones, with 36% of people across the world saying they 'cannot live without' their mobile.
26 Oct 2009
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Niall Johnson
Over the past twelve months the UK internet audience has grown by over 2 million users, according to data released by research company Kantar.
23 Oct 2009
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Sam Howroyd
When asked what they would least like to give up for one week, only nine percent of US consumers aged 18-24 said social networks, while 26% said email and 26% said texting, according to a new study.
21 Oct 2009
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Liz Jaques
The IPA has launched a new behavioural economics thinktank to help understand brand choices.
21 Oct 2009
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Raymond Snoddy
Our columnist Raymond Snoddy on some research into TV news that the marketing community should pay attention to.
21 Oct 2009
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Sam Howroyd
A new US study reveals that newspapers and magazines are not considered as relevant as they used to be and are the easiest media to eliminate from usage.
09 Oct 2009
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Liz Jaques
TNS has launched a new ad-tracking tool that will enable clients to check rival campaigns.
08 Oct 2009
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Sam Howroyd
US visits to websites from mobile devices were up 34% during the twelve months ending in July, according to data from Nielsen Online.
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