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Results tagged as Out of Home
29 Oct 2009
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Sam Howroyd
A new US study has found that 42% of agency and brand marketers plan to increase their digital out of home (DOOH) advertising spending through 2009 and the first half of 2010.
23 Oct 2009
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Sam Howroyd
CBS Outdoor is launching a new ad format, which for the first time on the UK mainland will allow single deck buses to carry a double decker superside advertising panel.
21 Oct 2009
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Liz Jaques
Outdoor advertising offers high revenue returns for financial service clients, according to a new econometrics study conducted for Clear Channel.
20 Oct 2009
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Sam Howroyd
Out of home media agency Kinetic has appointed Carolyn Nugent as its UK head of digital.
09 Oct 2009
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Sam Howroyd
Clear Channel Outdoor UK has retained the contract to sell advertising at Sainsbury's stores across the UK.
01 Oct 2009
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Sam Howroyd
Carat has forecast a 9.8% fall in global adspend for 2009, with the UK expected to be down almost 12%.
22 Sep 2009
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Sam Howroyd
A new CBS Outdoor campaign for Nikon hits London Underground this week, advertising the world's first camera with a built in projector.
15 Sep 2009
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Sam Howroyd
Titan Outdoor is launching a network of digital six-sheets at leading shopping centres across the UK.
02 Sep 2009
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Sam Howroyd
London Underground and CBS Outdoor are offering a brand a 12 or 6 month sponsorship of all the busking sites on the underground network.
02 Sep 2009
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Steve Cox
Steve Cox, marketing director at Titan Outdoor, on the elements that go together to make posters a powerful "multiplier" when combined with other media
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