SEARCH
21 May 2012
|
Michael Bayler
Michael Bayler, strategist and author, Bayler & Associates, slices through the confusion around the nature of engagement to reveal a new model for brand building in the post-Facebook era...
14 May 2012
|
Liz Jaques
The Times and Sunday Times' digital subscribers have climbed to 297,000, Dominic Carter, commercial director at News International, revealed at MediaTel Group's latest Future of National Newspapers event at Merrill Lynch this morning.
09 May 2012
|
Martin Galvin
Martin Galvin, director of agency sales at Specific Media, says we have a rich canvass when it comes to the possibilities around online video this summer...
09 May 2012
|
Liz Jaques
ITV's chief executive Adam Crozier has forecast a 17% increase in advertising revenues for June due to the number of campaigns around the Queen's Jubilee and the Euro 2012s.
24 Apr 2012
|
Liz Jaques
DG, a traditional-TV ad delivery company that moved into the online-ad space when it acquired MediaMind last year, has purchased ad-targeting start-up Peer39.
20 Apr 2012
|
Niall Johnson
The UK's online population once again passed the 40 million mark with a total of 40.3 million users making up the digital audience in March.
19 Apr 2012
|
Liz Jaques
The latest IPA Bellwether survey published today reveals that marketing budgets were revised up in Q1 for a third successive quarter in response to new product launches, expectations of better economic conditions and higher rates of return on investment.
18 Apr 2012
|
Raymond Snoddy
Raymond Snoddy says it may be economically impossible to sustain daily publication of small regional papers but the jolt from daily to weekly is an abrupt one and it is a gap that may not be adequately met by online...
17 Apr 2012
|
Brian Jacobs
Brian Jacobs, VP business development at Enreach, asks: Are traditional publishers clear what business they are in (or want to be in)?
17 Apr 2012
|
Craig Houston
Craig Houston, head of client services at NRS, explains the benefits of the NRS Accreditation Programme...
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer