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Results tagged as Digital
11 Aug 2011
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Richard Nicholls
Richard Nicholls, The Future Foundation, on personal image management as the new currency...
09 Aug 2011
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Julia Hutchison
Julia Hutchison, COO, APA, on the value of content marketing...
08 Aug 2011
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Greg Grimmer
Greg Grimmer, partner, Hurrell Moseley Dawson & Grimmer, on how media consumption habits change in the holiday season...
05 Aug 2011
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Liz Jaques
Duncan Southgate, global brand director at Millward Brown, on the excitement surrounding Google+...
04 Aug 2011
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Liz Jaques
Rovi claims that viewers clicked on ads that appeared in its EPG 13% of the time on average - more than 10 times that of typical banner ads - during the first three months of its connected TV ad trial in the US.
04 Aug 2011
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Liz Jaques
Digital radio put in a strong performance once again, posting increases in weekly reach, hours, share and DAB set ownership.
02 Aug 2011
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Chris Worrell
Chris Worrell, european research manager at digital media company Specific Media, argues that as our view of how the web can be utilised for marketing changes, so must our ways of measuring campaign success...
01 Aug 2011
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Chris Thurling
The IPA's new Digital Business Group (DBG) aims to cater for and support those agencies for whom digital marcomms represents just one aspect of a deeper integration of technology into business. Chris Thurling, founder and managing director of 3Sixty and co-chair of the IPA Digital Business Group, explains...
01 Aug 2011
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Liz Jaques
Future, which is set to launch its 100th digital edition for the iPad, says sales of digital editions and bespoke apps on tablets are now on track to become one of the publisher's biggest drivers of revenue and profit growth.
01 Aug 2011
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Liz Jaques
Booming sales of tablets in 2011 will help drive a 57.8% increase in shipments of mobile broadband devices that provide high-speed wireless connectivity on the go, according to a new IHS iSuppli Wireless Communications topical report.
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