SEARCH
11 Jan 2022
|
Ella Sagar
Heinz and Channel 4 are launching a short-form social-first comedy series to promote its plant-based products.
15 Dec 2021
|
Ella Sagar
Nearly 10% of video ads and 20% of CTV ads inventory were fraud or sophisticated invalid traffic (SIVT), according to new research.
24 Sep 2021
|
Ella Sagar
The Lawn Tennis Assocation (LTA) has launched an evolving multimedia campaign to celebrate British success and diversity in the sport over the next few weeks.
21 Sep 2021
|
Ed Mason
Full report available at: Mediatel > Connected > Regional
09 Aug 2021
|
Omar Oakes
Wavemaker has hit upon its own system of scoring brands as a way of opening doors to new-business opportunities
02 Aug 2021
|
Niki Grant
It may seem harmless or even enterprising, but 'making do' by giving digital tasks to offline media people is fraught with danger
07 Jul 2021
|
Niki Grant
You can’t order an algorithm to manage your campaign, any more than you can order a toddler to bake a cake, writes The Kite Factory's search director
25 Jun 2021
|
Jonathan D'Souza-Rauto
Advertisers must not use Google's two-year delay to put off their post-cookie planning, warns Infectious Media's Jonathan D'Souza-Rauto
03 Jun 2021
|
Omar Oakes
Digital advertising is a major contributor to carbon emissions around the world.
13 May 2021
|
Mike Fletcher
Combined ad spend across the US, UK, Australian, New Zealand and Canadian markets has lifted +4% above the total recorded in Q1 2020
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer