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Results tagged as Advertising
28 May 2012
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The Media Leader Staff
The broadcasters' network revenue results show a poor month for April, with all of the broadcasters in our analysis posting a decline in revenue year on year.
25 May 2012
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Simon Andrews
Simon Andrews, founder of the full service mobile agency addictive!, on Facebook post-IPO, Facebook advertising, and Google....
24 May 2012
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Liz Jaques
Mindshare's head of press Vanessa Clifford is joining Newsworks, stepping into the newly-created role of director of client services and strategy.
24 May 2012
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Liz Jaques
The Radio Advertising Bureau (RAB) launched two initiatives - a LoveRadioAds app and online tool RadioGAUGE Predict - at an event in London yesterday to celebrate its 20th anniversary.
23 May 2012
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James Grant
James Grant, UK country manager, Vindico, says "instead of looking at TV to defend itself, I think the advertising industry should be pushing the digital VoD market to step up and improve"...
22 May 2012
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Liz Jaques
Clearcast and IMD have completed a six-month pilot scheme with Mediaocean to transfer TV campaign media data from CARIA to agency workflow systems.
21 May 2012
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Michael Bayler
Michael Bayler, strategist and author, Bayler & Associates, slices through the confusion around the nature of engagement to reveal a new model for brand building in the post-Facebook era...
21 May 2012
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Liz Jaques
The Newspaper Marketing Agency has relaunched as Newsworks. New CEO Rufus Olins, who is driving the re-branding of the organisation, said the change is symbolic of a new reality in national press.
18 May 2012
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Simon Andrews
Simon Andrews, founder of the full service mobile agency addictive!, on Facebook, connected TV, Google and eBay...
18 May 2012
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Liz Jaques
"Trying to navigate through the various new social media categories, blogs, sharing sites, and social media firms is an absolute mess," according to Business Insider.
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