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Results tagged as Advertising
11 Jun 2012
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Simon Andrews
Simon Andrews, founder of the full service mobile agency addictive!, on mobile advertising, Facebook, Google and privacy....
11 Jun 2012
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Greg Grimmer
Greg Grimmer: Imagine a testosterone-heavy flat in Hackney within a single speed racing bike's ride of silicon roundabout and any number of unshaven techies living off nothing but toast and beans as they seek to create the next billion dollar web/mobile/digital revolution. Surely they should be working for the good of advertising?
08 Jun 2012
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Liz Jaques
Online ad sales are slowing down as newspapers cut back on print and focus on their web offerings, according to Reuters.
08 Jun 2012
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Liz Jaques
Informa Telecoms & Media claims that European net TV advertising revenues will increase by 5.4% in 2012 to €32.4 billion.
07 Jun 2012
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Liz Jaques
Amazon is currently working on its ad business and is thought to be building its own bidder to be sold to trading desks as a competitor to services such as Invite
07 Jun 2012
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Liz Jaques
The global mobile advertising market is valued at $5.3 billion (€3.8 billion) for 2011, according to the IAB Mobile Marketing Center of Excellence, IAB Europe and IHS Screen Digest.
06 Jun 2012
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Liz Jaques
A chart from Mary Meeker's latest presentation shows that print is still a big source of advertising revenue, despite the move towards digital.
06 Jun 2012
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Liz Jaques
According to the Newspaper Association of America, total ad revenues fell 6.9% from $5.5 billion in Q1 2011 to nearly $5.2 billion in Q1 2012.
06 Jun 2012
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Iain McCallum
Iain McCallum, channel development director at Brainstorm Mobile Solutions, says the mobile world has all too often focused far too narrowly on the 'next big thing', instead of fully exploring the opportunities currently available using existing technologies...
06 Jun 2012
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Raymond Snoddy
Raymond Snoddy says anything that increases confidence and the propensity to spend in the depths of a recession has to be a good thing, even if the intellectual pillars on which it stands are decidedly shaky...
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