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Results categorised as Press
18 Feb 2025
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Jack Benjamin
Total magazine circulations fell again last year as consumer and special interest titles face challenges in retaining subscribers amid a transition to digital. But bright spots remain for some current affairs and fashion publications.
11 Feb 2025
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Jack Benjamin
The outlet's digital director and assistant editor discussed the strategic move of installing a partial paywall.
05 Feb 2025
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Raymond Snoddy
BBC bias has always been a matter of opinion. What was needed was independent research and now we have some from Cardiff University. Its findings do have a clear outcome, but perhaps not in the way expected.
04 Feb 2025
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Jack Benjamin
The Daily Mail's gaming vertical has over 450,000 followers on TikTok and is looking to expand after testing the market over the past year. Endemic gaming companies have inked commercial deals in the process.
03 Feb 2025
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Jack Benjamin
According to data shared by Mantis, keywords such as "victims", "injuries", "wounds" and "incident" have been commonly flagged by standardised agency blocklists.
30 Jan 2025
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Jack Benjamin
Sky Bet was looking for cut-through during the busy Christmas period and turned to a mix of "less competitive areas" to "super-size" the gift of sport.
29 Jan 2025
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Raymond Snoddy
Channel 4's study on Gen Z attitudes presents serious implications for everyone in politics, education and journalism.
27 Jan 2025
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The Media Leader Staff
In 2025, the publisher intends to capitalise on its growth strategy through building out a stronger commercial offering around not only AV but also data and commerce opportunities for brands.
24 Jan 2025
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The Media Leader Staff
Initiative aims to provide safe spaces for leaders to freely discuss key challenges and changes.
24 Jan 2025
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Heather Dansie
Our research has found that young news readers are not interested in the same news stories as we in adland are. Advertisers need to remember this if they want to grab their attention.
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