SEARCH
Results categorised as Opinion
29 Sep 2010
|
Raymond Snoddy
Raymond Snoddy says "local TV in the UK would be a very good thing and Jeremy Hunt is clearly serious about trying to establish it... It's just that there might be fundamental economic reasons why this sector has not flourished, or even managed to established itself at all in the UK..."
29 Sep 2010
|
Nigel Walley
Nigel Walley, managing director of Decipher, says: "The Canvas project has been tortuously slow, and since 2007 the world has changed"...
28 Sep 2010
|
Simon Kendrick
Simon Kendrick, research manager at Essential Research, unveils the real facts about mobile internet usage...
28 Sep 2010
|
Katherine Page
Katherine Page, technical consultant for the National Readership Survey, says if a sample doesn't do a good job of representing the universe then the audience data is likely to be flawed...
27 Sep 2010
|
Simon Stanforth
Simon Stanforth, group search director at Starcom MediaVest Group, says as long as brands continue to develop creative messaging, products and experiences, they will be rewarded by word of mouth...
27 Sep 2010
|
Liz Nottingham
Starcom's Liz Nottingham and chair of the IPA's People Management Group on 'work is an activity, not a destination'...
24 Sep 2010
|
Richard Bedwell
In response to Derek Jones' Standing out in a world of TV clutter article, Richard Bedwell, director at Bedwell Media Ltd, joins John Billett's discussion - Is television out of touch when it comes to marketing itself?
24 Sep 2010
|
Liz Jaques
Despite the killer headlines, it seems unlikely that Blackberry's new tablet device will come anywhere near to denting Apple's leading market share, let alone diminish it completely.
23 Sep 2010
|
John Billett
In response to Derek Jones' Standing out in a world of TV clutter article, John Billett, director and owner of Johnbillett.com, wonders why so many media businesses fail to market themselves...
22 Sep 2010
|
Lisa Rokny
Lisa Rokny, head of digital development at CBS Outdoor Limited, explains why media channels need to link traditional environments with digital solutions, and integrate communications planning, media and creative agencies to succeed in the new media landscape: "People and process are the real barriers not media or technology"...
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer