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Results categorised as Opinion
07 Oct 2011
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Simon Andrews
Simon Andrews, founder of the full service mobile agency addictive!, on Steve Jobs, the iPhone 4S and what is next for Apple...
05 Oct 2011
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Raymond Snoddy
Raymond Snoddy asks whether the mainstream media plays a crucial role in defining the agenda of social media - rather than the other way around?
04 Oct 2011
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Dominic Finney
Dominic Finney, director at digital consultancy FaR, says Facebook at its heart is the most networked company in the world and therefore has the ability to pool the greatest single mass of noise around your brand...
04 Oct 2011
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Greg Grimmer
Greg Grimmer wonders whether TV is actually more imbecilic than ever...
03 Oct 2011
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Chris Worrell
Chris Worrell, European research manager at Specific Media, fears that the relentless obsession with numbers has drowned out creative inspiration in the digital world. Has chasing the click allowed us to lose sight of the very purpose of advertising?
03 Oct 2011
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Lynne Robinson
Lynne Robinson, research director, IPA, says the communication landscape is changing at a faster rate than ever before; but fortunately these changes are also delivering the means to gain a greater understanding of what is going on...
30 Sep 2011
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Derek Jones
The news that the two major agency systems, DDS and MediaBank, are planning to merge, had been on the rumour mill for a little while - but it stunned many when it was officially announced this week. Not least because the relationship between the two businesses had appeared to be about as warm as Mancini and Tevez.
30 Sep 2011
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Simon Andrews
Simon Andrews, founder of the full service mobile agency addictive!, on Facebook, Amazon and Apple...
30 Sep 2011
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John Carroll
John Carroll, chair MRG, on why the industry needs to change and needs to experiment...
28 Sep 2011
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Raymond Snoddy
Raymond Snoddy says there is one small worm in the bud when it comes to cable networks all over both Europe and the US; while revenues are holding up reasonably well - and even continuing to rise despite the recession - subscriber numbers are being hit... Almost everywhere competition to cable is becoming more intense!
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