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Results categorised as Opinion
15 Oct 2015
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Greg Grimmer
Something from a recent trip to an advertising conference has got Greg Grimmer's hackles raised...
14 Oct 2015
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Raymond Snoddy
Whatever the reason for the shock departure of the BBC's director of TV - and there could be many - it brings to attention a much bigger danger facing the Corporation.
14 Oct 2015
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Jim Hodgkins
Digital advertising needs to bridge its creative chasm to counter the ad-blocking threat, argues VisualDNA's Jim Hodgkins.
14 Oct 2015
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The Media Leader Staff
From innovations in mobile and out-of-home, to the ad-blocking debate, Susan Perolls and Clare Johnson, Loudmouth PR, share their key take-outs from this year's ad:tech London.
13 Oct 2015
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Steve Sydee
There are valuable lessons to be learned from the financial services industry when it comes to automated trading, writes IMGROUP's Steve Sydee.
12 Oct 2015
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Richard Reeves
Advertisers must address the root-cause of ad blocking if the threat is to be overcome, writes Richard Reeves, interim managing director at AOP.
12 Oct 2015
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Dominic Mills
Perhaps 'creative' programmatic isn't as big an oxymoron as Dominic Mills first thought...
09 Oct 2015
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The Media Leader Staff
iProspect, Quantcast, Trinity Mirror, Carat, VisualDNA and Circus Street analyse the latest IAB digital adspend forecast.
07 Oct 2015
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Raymond Snoddy
Journalists have a responsibility to apply facts and analysis to the more lurid responses of politicians to current crises.
06 Oct 2015
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Alex Kuhnel
Kantar Media's Alex Kuhnel says that despite the hysteria, programmatic has done great things for the industry - and will continue to do so.
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