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Results categorised as Opinion
09 May 2016
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Spencer Berwin
Out-of-home must move into the data space if it is to compete with online, writes JCDecaux's Spencer Berwin
09 May 2016
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Dominic Mills
There is nothing marketing can learn from Leicester City's Premier League win, writes Dominic Mills, so quit trying - plus: the rise of advertising mimicry and the threat to creativity
04 May 2016
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Raymond Snoddy
Raymond Snoddy examines how the Government is bowing to pressure from vested interests to significantly diminish the BBC
04 May 2016
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Nick Moutter
What needs to happen before the new promised era of advertising arrives, asks Admedo's Nick Moutter
03 May 2016
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Bob Wootton
Too much of what happens in the digital world defies gravity, writes Bob Wootton - it's time we scrutinised it much more closely.
02 May 2016
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Dominic Mills
The one thing media owner trade bodies should avoid is picking fights with other media, writes Dominic Mills.
28 Apr 2016
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Andy Goldsmith
Technology, data and societal shifts have all changed the rules of the game, writes Primesight's Andy Goldsmith.
27 Apr 2016
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Torin Douglas
Paris, 1986, and Torin Douglas witnesses a media industry gripped by great change - as well as a colossal 626-page newspaper
27 Apr 2016
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Pete Robins
Ahead of publication of Barb's 2016 Viewing Report, Mediatel shares an exclusive extract from agenda21's Pete Robins - arguing that online needs to change its attitudes and
behaviours.
27 Apr 2016
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Raymond Snoddy
Finally, some parts of the newspaper market have discovered rare particles of hope, writes Raymond Snoddy.
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