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Results categorised as Opinion
20 Jun 2016
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Matt Bell
Brands are shifting ever more spend on to Facebook, so it's high time they got some hard data about advertising on the site, writes Matt Bell, head of digital strategy at MEC
20 Jun 2016
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Dominic Mills
So much of what Cannes has become is an existential parody, writes Dominic Mills - but there is just enough creativity with real purpose at its heart to (almost) balance the books
15 Jun 2016
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Raymond Snoddy
Broadcasting rules designed to give us impartiality are actually skewing the real picture, writes Raymond Snoddy
15 Jun 2016
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Alex Baker
Traditional terrestrial television is still very much at the forefront of broadcast, writes VCCP's Alex Baker
14 Jun 2016
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Kelly Williams
How ironic that the internet fundamentalists who used to predict the death of TV are the same people now proclaiming the future is video, writes ITV's Kelly Williams
13 Jun 2016
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Dominic Mills
No one has come out of the ANA rebates probe with much credit, but there has been a distortion of such magnitude that it threatens its credibility, writes Dominic Mills
07 Jun 2016
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Raymond Snoddy
The case for full privatisation of Channel 4 has almost certainly been lost - so naturally it's time for an even worse proposal...
07 Jun 2016
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Konrad Collao
It will be a long time before machines truly understand the complexity of the world and how we perceive it - which is why media research still needs humans, writes Craft's Konrad Collao
06 Jun 2016
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Chris Dobson
Too many television executives are missing the point; programmatic is a vehicle for creativity, and is not there to replace it, writes Exchange Lab's Chris Dobson.
06 Jun 2016
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Brian Jacobs
Investigations have begun, rumours abound and secrets once never shared are suddenly all over the press. How did adland get into such a mess - and whose fault is it? By Brian Jacobs
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