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Results categorised as Opinion
15 Feb 2017
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Raymond Snoddy
Three years on from the launch of London Live, Raymond Snoddy analyses the current state of the market - and argues things have not been as catastrophic as many first expected.
15 Feb 2017
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Daniel de Sybel
Infectious Media's Daniel de Sybel looks at why the next wave of programmatic innovation is likely to come from Europe.
14 Feb 2017
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Julia Smith
Ad fraud and transparency are back at the top of the agenda. Forensiq's Julia Smith offers advice on what steps the industry should be taking to ensure a cleaner digital future.
13 Feb 2017
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Dominic Mills
Are News Corp’s efforts to create a safer environment for advertisers the equivalent of a pea-shooter taking on the nuclear weaponry of the fake, the faux and the fallacious, wonders Dominic Mills
08 Feb 2017
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Raymond Snoddy
A culture of rebuttal coming up from the crowd - which is then magnified by the mainstream media - is doing more than just keeping Trump and his cronies in check, writes Raymond Snoddy.
06 Feb 2017
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James Glendennan
Is a joint sales operation for the newspaper market ever going to materialise? Media analyst James Glendennan investigates.
06 Feb 2017
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Dominic Mills
It's about bloody time clients started acknowledging the mess digital is in, writes Dominic Mills - all we need now is for their agencies to do the same. Plus: A nice way to be stalked and A&E's Skittles special.
03 Feb 2017
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Ellen Hammett
When presented with so many problems in an ecosystem with so many players, there is what can only be described as a diffusion of responsibility. It certainly takes a brave soul to take a stand and change the ways things are.
01 Feb 2017
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Raymond Snoddy
The row between Sky and Discovery is unlikely to be the last content negotiation where teeth are bared and insults fly, writes Raymond Snoddy.
01 Feb 2017
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John Tigg
Addressable TV might be fiendishly complex, but it's also a win-win, writes Videology's John Tigg.
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