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Results categorised as Opinion
31 Mar 2021
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Natalia Escribano
Digital out of home’s transition to audience-led selling provides opportunities for media owners says Natalia Escribano, CCO at VIOOH
31 Mar 2021
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Raymond Snoddy
Ray Snoddy analyses the findings of the Government Select Committee report into the future of public service broadcasting
31 Mar 2021
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Kevin Sharpless
Why should we address D&I in marketing? Kevin Sharpless, head of marketing, EMEA, Bloomberg Media offers answers
30 Mar 2021
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Lawrence Dodds
Advertisers should plan for the next phase of e-commerce: the decentralised approach, says Lawrence Dodds, client director at UM London
29 Mar 2021
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Bobi Carley
ISBA's head of media Bobi Carley discusses both personal and professional progress around diversity and inclusivity
29 Mar 2021
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Dominic Mills
Dominic Mills looks at what it would take to put attention back at the heart of media planning and buying strategies
26 Mar 2021
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The Media Leader Staff
Emma Newman, CRO, EMEA PubMatic talks through three ways of defining strategy for scalable audience addressability
25 Mar 2021
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The Media Leader Staff
Sponsored content: Simon Creasey, CMO at Le Col describes how the cycling clothing brand has managed to drive media campaigns during lockdown with unique creative
25 Mar 2021
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Kate Merritt
Kate Merritt, co-founder of Liberty Hive discusses what she's learned from launching a business in the most challenging of years
24 Mar 2021
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Raymond Snoddy
On the anniversary of the UK's first lockdown, Ray Snoddy assesses the press reaction and starts the calls for an inquiry into newspaper conduct
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