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Results categorised as Opinion
14 Jul 2021
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Raymond Snoddy
Raymond Snoddy looks at whether an important line has been crossed by a BBC non-executive director
13 Jul 2021
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Simon Jenkins
Although they are usually the shortest ads in the reel, blipverts are designed to dominate the ad break, writes the joint-CSO for VCCP Media
13 Jul 2021
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Nick Manning
How much progress has been made in the five short years since the ANA investigated the US media market. Nick Manning gives his verdict
12 Jul 2021
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Jan Gooding
Jan Gooding looks at the disproportionate political and media attention given to trans rights recently and finds hope in England's footballers
09 Jul 2021
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Omar Oakes
An amazing few days for commercial media must not blind us to the challenges that incumbents face
08 Jul 2021
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Karen Nelson-Field
Globally renowned media science researcher and media innovation professor Karen Nelson-Field introduces her new column
07 Jul 2021
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Niki Grant
You can’t order an algorithm to manage your campaign, any more than you can order a toddler to bake a cake, writes The Kite Factory's search director
07 Jul 2021
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Raymond Snoddy
Raymond Snoddy assesses the media responses to England reaching another semi-final of a major tournament
06 Jul 2021
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Tim Abraham
Sponsored: Better collaboration should bring about a better ecosystem where advertisers have a deeper understanding of their customers, writes LiveRamp's Tim Abraham
05 Jul 2021
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Helen Rose
Our industry often forgets the end experience of the very people we’re trying to target, warns the7stars' head of insight and analytics Helen Rose
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