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Results categorised as Opinion
08 Jun 2023
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Laurence Green
This year's winning entry was determined to distribute an idea effectively, rather than allocate a media budget efficiently, writes Laurence Green.
07 Jun 2023
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Stephen Arnell
As CNN CEO Chris Licht is summarily ejected from his post, Stephen Arnell reflects on strategic failures at parent company Warner Bros Discovery and lessons for UK broadcasters.
07 Jun 2023
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Raymond Snoddy
Tabloid values have creeped into the rest of British media, with the latest over-focus on Schofield an example of deflecting audiences from more important stories.
06 Jun 2023
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Aiobhinn McBride
AI tools can be used to boost productivity and increase output among creative workers so that automation isn’t necessarily a zero sum game.
06 Jun 2023
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Nadine Young
Starcom CEO Nadine Young shares three lessons that she's learned from being an agency leader.
05 Jun 2023
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Omar Oakes
100% Media 0% Nonsense: Media is more important than ever to advertising. But do enough of those working in media really understand it, asks the editor.
05 Jun 2023
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Phil Rowley
In a future defined by the hyperconnectivity of markets, brands who want to survive must glean deep insights from emerging markets and apply them elsewhere.
05 Jun 2023
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Trevor Phillips
In an excerpt from an essay for a new book, Sir Trevor Phillips poses a number of fundamental questions about the British monarchy, the British media, and their relationship.
02 Jun 2023
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Nick Swimer
A reimagining of PSB "due prominence" for the digital and streaming era is needed. But is it too little, too late as part of the Draft Media Bill?
01 Jun 2023
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Simon Carr
Relaunches still come with a degree of risk and not all work out as planned, warns Hearts & Science's UK chief strategy officer.
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