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Results categorised as Media Business
10 Feb 2021
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Mike Fletcher
Those who strongly agree that 'advertisers who treat media as a quality buy, rather than a commodity buy, are at an advantage' has risen sharply in three years
08 Feb 2021
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The Media Leader Staff
Digital ad platform The Ozone Project has hired Dora Michail-Clendinnen into the new role of chief strategy officer.
08 Feb 2021
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Dominic Mills
Dominic Mills highlights the upcoming All-in industry census and why it's not enough for clients to push for change if they're not leading by example
03 Feb 2021
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Marco Bertozzi
Marco Bertozzi takes some time following his resignation from Spotify to reflect on how businesses can take practical steps to improve the makeup of their workforce.
02 Feb 2021
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Nick Manning
Remember when the hot topic was media in-housing? Nick Manning revisits the issue to reveal what happened
28 Jan 2021
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Mike Fletcher
Pharmaceutical giant, GSK is the latest advertiser to undergo the Advertising Experience MOT, launched last year by the ISBA
26 Jan 2021
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Duncan Chater
Partner content: Bloomberg Media's Duncan Chater looks at the growing emphasis on environmental, social and governance issues and outlines how businesses need to respond.
21 Jan 2021
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The Media Leader Staff
Industry experts analyse the findings of the latest IPA Bellwether report.
19 Jan 2021
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Bob Wootton
Bob Wootton gets to grips with the events of the year so far and what's coming down the track for social media platforms
14 Jan 2021
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Mike Fletcher
Dentsu will fold media strategy and planning agency Vizeum into digital agency iProspect by the end of March
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