SEARCH
Results categorised as Media Business
24 Aug 2018
|
Rob Watt
British brands are increasingly choosing to expand into English-speaking markets instead of Europe; Rob Watt looks at why
23 Aug 2018
|
Michaela Jefferson
Lovehoney, a leading online manufacturer and distributor of pleasure products and lingerie, has awarded its global TV planning and buying account to indy media agency MC&C.
22 Aug 2018
|
Raymond Snoddy
As Twitter's executives wring their hands about the meaning of 'dehumanising speech' and insist they want to be good citizens, the patience of governments and regulators seems to be running out, writes Raymond Snoddy.
22 Aug 2018
|
Michaela Jefferson
A survey of over 500 decision-making brand marketers found that nearly 4 in 10 marketers have delivered an advert on a harmful or unsafe web page.
21 Aug 2018
|
Michaela Jefferson
The Royal National Lifeboat Institution (RNLI) has appointed Wavemaker to handle all of its media planning and buying in the UK and Ireland.
20 Aug 2018
|
Ian Dowds
Data and the ability to target individuals has transformed marketing, writes Ian Dowds. But don’t write off demographics just yet
20 Aug 2018
|
Michaela Jefferson
Social media is causing mental health problems in children and young people - but given advertisers fund the platforms, should they take a stance? Michaela Jefferson investigates
17 Aug 2018
|
John Reynolds
This week John Reynolds interviews the AOP's managing director, Richard Reeves, as well as the new executive director of Mail Metro Media, Dominic Williams.
16 Aug 2018
|
David Pidgeon
Bauer, which did not disclose the terms of the deal, described Jazz FM as a "respected and influential brand", and wants to build commercial opportunities around its growing audience of 672,000 weekly listeners.
15 Aug 2018
|
The Media Leader Staff
Are you, or is someone in your business, looking for an opportunity to get face-to-face with some of the most interesting, wise and knowledgeable people in media?
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer