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Results categorised as Media Business
14 Dec 2021
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Omar Oakes
Traditional worries about media trading are now being eclipsed by ecosystem issues, according to new research from IDComms.
09 Dec 2021
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The Media Leader Staff
The7stars has appointed Bignell as commercial director as it looks to put more "innovative" trading solutions into place.
06 Dec 2021
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Ella Sagar
Dentsu will allow employees to choose to work four UK bank holidays and then have alternative days off next year.
06 Dec 2021
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Ella Sagar
Global adspend and revenue are growing faster than previously thought, according to forecasts by three of the world's biggest media buyers.
06 Dec 2021
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Rachel Forde
Stability matters in these tumultuous times, and it’s up to leaders to help keep their people afloat, writes UM London's CEO.
24 Nov 2021
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The Media Leader Staff
Mail Metro Media was followed by Teads (82.4%), Captify (82.2%) and Pinterest (81.0%).
15 Nov 2021
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Kate Ivory
Brands need to act now to harness the conversion opportunity from "Wow Right Now" strategies.
10 Nov 2021
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Frederique Pirenne
Search data shows we all want to save the planet, so long as we’re not worried about our health and the economy.
09 Nov 2021
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The Media Leader Staff
In the latest episode of the Making Sense of it All video series, The Attention Council CEO talks about the dramatic changes that have happened in media research.
08 Nov 2021
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Charlie Makin
Start-ups are the same as any other brand in that they must meet a consumer need. But they need a better path to private equity-backed success.
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