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Results categorised as News
25 Jun 2013
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Ellen Hammett
Mobile advertising in the UK is expected to reach almost £1 billion in 2013, up 90% from the £526 million spent last year, with digital ad spend expected to surpass £8 billion by 2017.
25 Jun 2013
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Ellen Hammett
The integrated geo-location feature of Soundwave means that users can see popular songs playing in a chosen area - before sharing their own playlists linked to services including Spotify and Rdio .
25 Jun 2013
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David Pidgeon
Pioneers of new advertising and commercial opportunities in the connected industry were celebrated at the inaugural Connected Consumer Awards last week - and now you can listen to what some of the judges and representatives from the winning companies had to say moments after the winners were announced.
25 Jun 2013
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Niall Johnson
The first full week of summer kicked off with a nostalgic nod to our Cilla as ITV saw fit to meddle in people's personal lives and churn it into quality prime time entertainment.
24 Jun 2013
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The Media Leader Staff
Advertising spending in measured media in the United Kingdom is expected to show a 3.3% increase this year, ahead of the 2.1% advance recorded in the summer Olympics year 2012, according to a new report from GroupM.
24 Jun 2013
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David Pidgeon
Captured at 2013's Connected Consumer conference, our exclusive video charts the debate between Freesat's Emma Scott, Decipher's Nigel Walley and Channel 4's creative lead, David Amodio, as they discuss whether BT and Sky's battle for the triple play market is good or bad for consumers.
24 Jun 2013
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Ellen Hammett
A new IPA report has been produced to help the audience measurement community use 'big data' more effectively - drawing up a list of ten key questions every researcher should ask.
24 Jun 2013
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Niall Johnson
On both Saturday and Sunday, the BBC's flagship channel claimed the top four shows each day.
24 Jun 2013
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Ellen Hammett
Mobile application 'cinime' will enable cinemagoers to use their smartphones to interact with the big screen - aiming to 'enhance' and 'complement' the cinema experience, without interrupting it.
24 Jun 2013
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Ellen Hammett
The BBC will make available 10 streams of Wimbledon 2013 across mobile, tablet, computer and connected TV devices, as well as over 170 hours of live radio coverage.
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