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Results categorised as News
12 Sep 2013
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David Pidgeon
BARB, the UK provider of TV viewing figures, is now reporting time-shift data that reveal how TV viewing builds in the four weeks following broadcast - offering a more complete view of programme reach.
12 Sep 2013
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Niall Johnson
Despite the event-feel to last night's proceedings the E20 aggression was the nation's third most popular soap, having been beaten by ITV's rural offering Emmerdale.
12 Sep 2013
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David Pidgeon
Based on data received from 57 markets around the world, Carat's data shows continued positive momentum for global advertising expenditure in 2013 and 2014.
11 Sep 2013
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Ellen Hammett
While consumers are both cord-cutting and thinning their pay-TV services, an equally large threat is presenting itself, according to Digitalsmiths: 'cord-cheating' - with major revenue impacts.
10 Sep 2013
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David Pidgeon
Netflix, home to House of Cards, Arrested Development and Breaking Bad, has signed a deal to see it offered on a pay-TV platform for the first time.
10 Sep 2013
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Ellen Hammett
49% of 18-24 year-olds living at home with their parents said that they felt 'highly inclined' to sign up for an online subscription video service once they move out on their own, compared to 31% that said they would sign up for a traditional pay-TV service.
10 Sep 2013
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David Pidgeon
'The Grid' has been developed in response to consultation with agencies and brand owners who expressed a need to expand premium full-motion campaigns into key city centre environments.
10 Sep 2013
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David Pidgeon
There is no indication from Instagram's director of business operations on what form the advertising might take, however indications point towards search ads, or ads in the app's "Discover" section.
10 Sep 2013
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David Pidgeon
ITV4 has been home to the Tour De France for UK viewers since 2002 and under the new agreement the channel's coverage will continue until the end of the decade.
09 Sep 2013
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Julie Parmenter
Kevin Spacey hit the nail on the head when he said on-demand platforms will continue to be embraced by broadcasters and audiences - but the industry must not lose sight of the traditional viewing model says Julie Parmenter, MD at TV post production house, Molinare.
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