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Results categorised as News
20 Nov 2014
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Ellen Hammett
On Sunday 23 November, the second ad break of the US political thriller will feature a three minute film, documenting the kidnapping and escape of two Times journalists in Syria earlier this year.
20 Nov 2014
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The Media Leader Staff
Advertisers are increasingly running video campaigns across multiple devices - including computers, mobiles and connected TVs - reveals a new study from Videology.
20 Nov 2014
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David Pidgeon
Health, appearance and happiness have all taken a "significant knock" since 2008, Kantar Media say, leading to "profound behavioural changes" in the relationship between consumers and food.
20 Nov 2014
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The Media Leader Staff
Nielsen will not require consent and will be unable capture viewing on mobile devices, but using an audio recognition tool will be able to assess what content is being watched.
20 Nov 2014
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Niall Johnson
For the first time since it reared its maggot-infested head on Sunday, last night brought the first real competition for the latest series of I'm a Celebrity... Get Me Out of Here! (9pm).
19 Nov 2014
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Clarissa Windsor
This week's winner has got Mirror readers' hearts racing (with high blood pressure), with a breakfast offering too good to refuse.
19 Nov 2014
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David Pidgeon
The hope is the ABC report and certificates will help the industry to better understand viewability products and compare their capabilities - allowing agencies and advertisers to make "more informed" purchasing decisions.
19 Nov 2014
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Ellen Hammett
A new study reveals that 83% of UK women will "embrace" connected technology and actively use it in daily life.
19 Nov 2014
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Bob Wootton
Just because we can put advertising everywhere doesn't mean that we should, says ISBA's Bob Wootton.
19 Nov 2014
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Ellen Hammett
Steve Unger will replace Ed Richards and step up as acting chief executive at the end of the year.
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