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Results categorised as News
28 Jan 2015
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Ellen Hammett
The former director of News UK and ex-CEO of Naked, Ian Clark, has joined High50 as group CEO, following a "significant investment" from Winward Prospects.
28 Jan 2015
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David Pidgeon
The Deloitte study examined how ad spend and brand sponsorship impacts the media, entertainment, arts and sport industries and found that people value access to these ad-funded services at nearly £10bn.
28 Jan 2015
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Ellen Hammett
64% of European marketers plan to increase retargeting budgets this year, according to a new report released by AdRoll; however, separate research questions the impact it has on consumers.
28 Jan 2015
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Ellen Hammett
Marketing industry leaders have joined forces with Royal Mail MarketReach for a campaign to demonstrate the "vital contribution" mail makes to advertising.
27 Jan 2015
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David Pidgeon
Ofcom says it wants to create a regulatory environment which fosters investment and innovation in the IoT, which is likely to see billions of devices wirelessly connected to the internet and each other.
27 Jan 2015
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Ellen Hammett
The move will see approximately 20 London Live staff lose their jobs, as the business looks to "drive continued growth".
27 Jan 2015
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Niall Johnson
Monday night brought another clash between ITV's ever-weakening and heavily-promoted mystery drama Broadchurch and BBC One's long-running but somehow-still-thrilling forensic drama Silent Witness at 9pm.
27 Jan 2015
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David Pidgeon
Craze, who will be the first chair to have come from outside of the OOH sector, was most recently CEO of Havas Media Group UK
27 Jan 2015
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Richard Shotton
By creating a comparison with a more expensive option, brands can create a perception of good value and significantly boost sales, learns ZenithOptimedia's Richard Shotton.
26 Jan 2015
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Raymond Snoddy
The independent production companies outlining a proposal to bid for BBC Three should be congratulated for their creative thinking, rather than dismissed, writes Raymond Snoddy.
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