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Results categorised as News
28 Jan 2015
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Ellen Hammett
Marketing industry leaders have joined forces with Royal Mail MarketReach for a campaign to demonstrate the "vital contribution" mail makes to advertising.
27 Jan 2015
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David Pidgeon
Ofcom says it wants to create a regulatory environment which fosters investment and innovation in the IoT, which is likely to see billions of devices wirelessly connected to the internet and each other.
27 Jan 2015
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Ellen Hammett
The move will see approximately 20 London Live staff lose their jobs, as the business looks to "drive continued growth".
27 Jan 2015
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Niall Johnson
Monday night brought another clash between ITV's ever-weakening and heavily-promoted mystery drama Broadchurch and BBC One's long-running but somehow-still-thrilling forensic drama Silent Witness at 9pm.
27 Jan 2015
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David Pidgeon
Craze, who will be the first chair to have come from outside of the OOH sector, was most recently CEO of Havas Media Group UK
27 Jan 2015
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Richard Shotton
By creating a comparison with a more expensive option, brands can create a perception of good value and significantly boost sales, learns ZenithOptimedia's Richard Shotton.
26 Jan 2015
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Raymond Snoddy
The independent production companies outlining a proposal to bid for BBC Three should be congratulated for their creative thinking, rather than dismissed, writes Raymond Snoddy.
26 Jan 2015
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Ellen Hammett
In a bold move that hopes to help publishers and advertisers capture people's in an "effective, yet non-intrusive way," Cxense has introduced 3D ads, which literally "pop" off the page.
26 Jan 2015
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Ellen Hammett
2015 will see the launch of what the BBC is describing as one of iPlayer's "most significant commissions to date", alongside nine comedy shorts and exclusive fashion footage.
26 Jan 2015
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David Pidgeon
As virtual reality technology finally heads for the consumer market, Lieberman Research Worldwide's global CEO Dave Sackman says it's more than just gamers that will benefit.
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