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Results categorised as News
04 Sep 2015
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The Media Leader Staff
BARB has announced the results from the beta launch of the first joint-industry, audited measure of viewing to online TV in the UK.
04 Sep 2015
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The Media Leader Staff
Anna Sampson leaves MediaCom after five years to lead Magnetic's research department.
04 Sep 2015
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The Media Leader Staff
Ipsos MORI has also been appointed as the chosen provider for the published media industry's new audience measurement service.
04 Sep 2015
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Niall Johnson
Thursday night's TV schedule saw BBC Two jam pack in not one, but two new comedy shows that attempted to bring something a little different to viewers' screens.
03 Sep 2015
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Richard Shotton
There is strong evidence to suggest that low prices damage the performance of a product, writes ZenithOptimedia's Richard Shotton. So why doesn't a brand at any other price taste so sweet?
03 Sep 2015
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Niall Johnson
Last night saw BBC One net the late evening prime time slot with a strong mixture of The Great British Bake Off (8pm) and one-off travelogue featuring a very familiar face.
02 Sep 2015
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The Media Leader Staff
News UK also announced that the current Sun editor, David Dinsmore, will become News UK's chief operating officer, and will be replaced by Tony Gallagher - currently deputy editor of the Daily Mail.
02 Sep 2015
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Ellen Hammett
While people spend the most time online on PCs and laptops, smartphones are fast closing the gap, according to new figures from the IAB and UKOM.
02 Sep 2015
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Ellen Hammett
Hipkiss is the latest in a series of hires looking to bolster DCM's commercial arm.
02 Sep 2015
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Niall Johnson
Tuesday evening's two soap options saw the episodic dramas deal with two very different deaths in equally diverse manners as Emmerdale's slightly more comedic spin on dealing with grief secured the top spot for ITV.
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