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Results categorised as News
03 Aug 2016
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David Pidgeon
Its CEO, Alan Brydon, and chairman, Mark Craze, will both depart in October alongside all but two members of its ten-strong team.
03 Aug 2016
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James McDonald
Following the UK's historic choice to leave the EU, Warc analyst James McDonald dissects the latest adspend forecasts.
02 Aug 2016
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David Pidgeon
Advertising, globally, will amount to $552 billion next year - a 4.3% increase, year on year - but factoring in wider marketing services, the figure rises to more than a trillion dollars.
02 Aug 2016
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The Media Leader Staff
Today sees the launch of the next wave of Mediatel's Connected Screens research, providing data from across the Connected marketplace for the period January - June 2016.
02 Aug 2016
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Richard Shotton
Richard Shotton explains why people are particularly susceptible to switching brands when they undergo a disruptive life event
02 Aug 2016
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The Media Leader Staff
UK advertising expenditure is forecast to post 4.2% growth in 2016 and 3.8% growth in 2017, according to the latest Advertising Association/Warc Expenditure Report data.
01 Aug 2016
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The Media Leader Staff
The partnership will allow the digital out-of-home agency to target a combined 70 million shoppers who represent an estimated £2 billion of retail spend in the UK.
01 Aug 2016
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David Pidgeon
Trinity Mirror has announced a 42.3% surge in pre-tax profits following the acquisition of regional publisher Local World.
29 Jul 2016
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The Media Leader Staff
Itch Media's Richard Noble is ready to disrupt the traditional role of the big ad agencies. Interview by Ellen Hammett.
28 Jul 2016
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Ellen Hammett
During the 12 month period which saw the return of Game of Thrones, Sky added 808,000 new customers.
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