SEARCH
Results categorised as News
21 Sep 2017
|
Barry Flynn
Recent improvements to Channel 4’s ability to target ads and personalise the audience experience mean that it now makes as much money from an impact on its All 4 portal as it does from one on its linear channels.
21 Sep 2017
|
Ellen Hammett
NRS PADD: Mobile continues to play an integral part for readership for most newsbrands - except for The Times and the i, which are still best enjoyed in print.
21 Sep 2017
|
Ellen Hammett
NRS PADD: While print makes up the bulk of readership for Hello, Heat and Men's Health, mobile continues to play a growing role for the majority of magazine brands.
20 Sep 2017
|
The Media Leader Staff
Patel will be responsible for leading Spotify’s sales team in the UK, reporting into the VP of sales for Europe, Marco Bertozzi, and will be based in London.
19 Sep 2017
|
David Pidgeon
From the growth of connected TV advertising to the threat of Amazon and Facebook, bosses from the largest broadcasters in Europe exclusively share their views with Mediatel.
19 Sep 2017
|
Ellen Hammett
The former Braben MD, who is currently partner and director at Finn London, will lead a newly extended team.
18 Sep 2017
|
David Pidgeon
From gaining the creative agency buy-in for a programmatic era, to the lurking threat of brand safety 'black holes', senior experts from around the media industry had a lot to talk about at dmexco 2017. David Pidgeon reports.
18 Sep 2017
|
Matt White
Matt White, MD, Quantcast EMEA, shares his key take-outs from this year's Dmexco.
18 Sep 2017
|
The Media Leader Staff
Adobe's Nick Reid explains how advertisers can maximise video advertising across screens - and how the divide between traditional TV and digital is being bridged.
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer
- IAB launches measurement advisory board in push for measurement solutions
- Consumer ABCs: Women's Weeklies
- Consumers ABC's: News & Current Affairs
- Consumer ABC's: Men's Lifestyle
- Consumer ABCs: Home Interest
- IAB launches measurement advisory board in push for measurement solutions
- The Brief - Wednesday 10 December - EU investigates Google, Gemini will have ads, WPP wins UK government media account and more
- Keeping the TV ecosystem healthy - Barb Data Hub
- Direct Line Group on using TV as a full-funnel medium
- How will TV finally get the measurement it deserves?
- The measurement debate TV really needs to have
- Rajar Q4 2025: Commercial audience share declines slightly
- Rajar Q4 2025: Heart Breakfast remains top commercial show after reporting strong growth
- The brief - Wednesday 17 December - Trump sues BBC for $10bn, WPP considers Pinterest trends, public rejects Labours AI plans and more
- Ad funding for BBC services would be 'bad for everyone', Radiocentre says in response to Charter Review
- UK now spends longer on phones than watching TV
- How the VOD giants are navigating the cost of living crisis
- Rebranded BVOD services create an increase in claimed usage
- How we listen is changing rapidly, but radio continues to have the MIDAS touch
- Mediatel Connected whitepaper: The Growing UK Audio Market
