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Results categorised as News
10 May 2017
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The Media Leader Staff
Lloyd will work closely with Maxus clients and teams to 'operationalise' the agency’s programmatic delivery.
09 May 2017
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David Pidgeon
BT's online advertising wing will use Rubicon Project's exchange to connect advertisers to its ten million users across BT.com, BT Sport.com and the BT Sport and BT Wi-Fi apps.
08 May 2017
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Ellen Hammett
According to new research, 34% of UK adults would rather lose a finger than their connection to the Internet, while the same number said they would rather live without heating.
04 May 2017
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John Moulding
Daglish suggested that the use of automated data when planning where advertising should be bought and placed, and removing human interpretation of data, is damaging the long-term value of brands.
03 May 2017
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The Media Leader Staff
Industry gathered together this week to celebrate the very best of new advertising, tech and commercial opportunities in the connected market at the fourth annual Connies - with RadiumOne winning the Grand Prix.
03 May 2017
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The Media Leader Staff
King, who was previously the performance marketing agency's managing director, will be responsible for the strategic development and growth of the brand in the UK.
03 May 2017
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Ellen Hammett
Crozier will officially depart the broadcaster on 30 June.
02 May 2017
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Ellen Hammett
Between them, the so-called duopoly captured 64% of all the growth in global adspend between 2012 and 2016.
02 May 2017
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Helen Rose
Helen Rose, head of insight at the7stars, discusses the findings of new research uncovering what the new world of filter bubbles means for brand discovery.
01 May 2017
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The Media Leader Staff
March was a tough month for UK commercial broadcasters, with some hefty declines in revenue across the board.
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