SEARCH
Results categorised as News
18 Jan 2018
|
The Media Leader Staff
The festive season took its toll on the majority of online newsbrands, with five out of the six reporting titles losing traffic in December - some much more than others.
17 Jan 2018
|
The Media Leader Staff
In his new role, Rutherford will help to transform the company's client offering, deepen relationships with agency networks and drive collaboration with industry bodies.
17 Jan 2018
|
Simon Harwood
Media agencies need to free themselves from the fallacy that technology by itself = impact, writes the7stars' Simon Harwood.
17 Jan 2018
|
The Media Leader Staff
Execs from Google, Total Media, the7stars, Starcom and Mindshare UK give their take on what the latest results mean for the industry.
17 Jan 2018
|
The Media Leader Staff
Digital marketing platform Impact Radius has announced the appointments of Scott Brazina and Adam Furness.
17 Jan 2018
|
David Pidgeon
Admitting 2017 had been a "difficult year", YouTube owner Google announced new rules on Tuesday to help clean up its content and make it a safer advertising environment.
17 Jan 2018
|
John Reynolds
This week: Rachel Bristow, director of partnerships, Sky; Roy Greenslade on the Guardian revamp; ex-Havas boss Paul Frampton on his future plans
17 Jan 2018
|
The Media Leader Staff
The capabilities allow access to age and gender demographics, as well as reach, frequency and gross rating points.
17 Jan 2018
|
Ellen Hammett
The latest IPA Bellwether survey reveals that 23.9% of marketing executives raised their budgets during Q4 2017; however, ongoing economic uncertainty and growing client caution meant that 15.2% cut their total marketing spend.
16 Jan 2018
|
Ahmad Sayar
With a strong emphasis on smart cities, there were clear implications for the out-of-home sector at this year's Consumer Electronics Show, writes Posterscope's Ahmad Sayar.
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer