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Results categorised as News
04 Jun 2018
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The Media Leader Staff
Vista said its support will enable IAS to drive innovation and solve pressing digital advertising challenges, expanding capabilities into additional advertising channels, and scaling the business into new global markets.
04 Jun 2018
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Michaela Jefferson
Creighton is due to make his exit at the end of July, after which he is "looking forward" to taking a career break.
04 Jun 2018
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Michaela Jefferson
Three years ago Facebook dominated the social media landscape among teenagers; now just 51% of 13-17 year olds are using the platform.
31 May 2018
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David Pidgeon
How will a brilliant businessman formulate a strategy that accounts for the interruption of businesses like Accenture and the Silicon Valley tech firms in adland?
31 May 2018
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Michaela Jefferson
SoundCloud will be making its audio and video inventory available programmatically via AppNexus Marketplace, as the audio platform fights to emerge from the sizeable shadows of music streaming giants Spotify and Apple Music.
31 May 2018
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David Pidgeon
Jason Cotterrell, who King replaced last year, has been reappointed into the role he had previously held for five years, as well as taking on the role of group chief strategy officer.
30 May 2018
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Michaela Jefferson
Channel 4 has today announced which cities and regions remain in the running for its new National HQ and two Creative Hubs, as the broadcaster looks to increase its spend across the UK in order to boost regional economies.
30 May 2018
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The Media Leader Staff
ITV reported a -13% decrease in year-on-year revenues in April, according to the latest agency estimates. The broadcaster's total revenues decreased by £15.5m to £103m.
30 May 2018
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David Pidgeon
Only six weeks after he was ousted as CEO of WPP, Sir Martin Sorrell has unveiled plans to launch a new advertising group with a view to rival his old business.
29 May 2018
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Michaela Jefferson
Following a competitive pitching process, Whitbread has reappointed Zenith as its Costa Coffee media partner whilst awarding its Premier Inn account to global agency UM.
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