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Results categorised as News
05 Jul 2018
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Michaela Jefferson
Lisa Batty, the former marketing director at Time Inc. UK, has launched a new trade marketing consultancy dedicated to creating industry events.
05 Jul 2018
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Michaela Jefferson
Lawyers have written to the former WPP boss to warn him that winning a MediaMonks bid with his new venture S4 may put him in breach of contract.
05 Jul 2018
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Michaela Jefferson
Ad agency Y&R has appointed Katie Lee as its new managing director, the first major hire by CEO Paul Lawson.
05 Jul 2018
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David Pidgeon
There was sex, dating and dancing, AI in the advertising and a digital mindset at Channel 4's upfronts. Here's our review from the new summer format.
04 Jul 2018
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David Pidgeon
Following details revealed by Mediatel last week, Channel 4 has today formally announced its new AI driven adtech that enables the broadcaster to place a brand’s ads next to relevant scenes in a linear TV show.
04 Jul 2018
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Michaela Jefferson
New research from Newsworks and GroupM UK reveals that quality online environments - where consumers have a deeper relationship with the brand, such as news brands or sport sites - are 42% more cost effective for advertisers.
04 Jul 2018
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Michaela Jefferson
Inskin Media has announced four senior promotions within the company, following chief commercial officer Steve Doyle's discreet exit last month.
03 Jul 2018
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Michaela Jefferson
Out-of-home specialist Posterscope has today appointed Gill Huber as its chief client officer.
02 Jul 2018
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The Media Leader Staff
Whilst there are many reasons given for England's lack of World Cup success in recent years, is ITV scheduling in fact partly to blame?
02 Jul 2018
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The Media Leader Staff
UM was brought in after an uncontested pitch, with Fentimans looking to increase its media activity as consumer demand in the premium drinks category rises.
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