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Results categorised as News
14 Nov 2019
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The Media Leader Staff
"It hasn't changed us and we're only going to focus on ourselves," said David Norris, during MAD//Fest 2019.
13 Nov 2019
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Michaela Jefferson
Extinction Rebellion is calling on members of the ad industry to join the environmental activist group and to unite against CEOs who are not doing enough to tackle the climate and ecological crisis.
13 Nov 2019
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Michaela Jefferson
“We’re one of the best kept secrets in banking, but we’ve decided we need to change that now,” said chief growth officer Rachael Pollard at MAD//Fest London this week.
13 Nov 2019
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David Pidgeon
As the hangovers from Tuesday night's cocktail of entertainment and celebrity fade, what can advertisers expect for 2020?
12 Nov 2019
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David Pidgeon
Planet V, to be unveiled at ITV's annual upfronts on Tuesday evening, is a "fully programmatic" and premium advanced advertising platform built by Amobee technology.
12 Nov 2019
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Michaela Jefferson
The pilot is evaluating how blockchain can help to permanently resolve issues of trust, transparency and inefficiency in digital advertising.
12 Nov 2019
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The Media Leader Staff
Wood will lead BMG Research’s London office with a particular focus on developing customer strategy and driving commercial action to further enhance client relationships and success in the region.
11 Nov 2019
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Michaela Jefferson
The total across Disney+, Netflix, Amazon, Apple TV+ and HBO Max will therefore double over the next six years, growing by 257 million subscribers to 529 million.
08 Nov 2019
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David Pidgeon
The evolution of cross media measurement poses some tricky questions, writes David Pidgeon.
08 Nov 2019
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David Pidgeon
The news comes as Dentsu announces a series of organisational changes across Amplifi, following an internal review.
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