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Results categorised as News
12 Dec 2019
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The Media Leader Staff
Drayton, who has been with the page-wrap business since its launch in 2009, will be replaced by Matthew Newcomb, Inskin's COO.
11 Dec 2019
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David Pidgeon
To help simplify the buying and trading process, marketers have this week boosted calls for the TV sector to unify measurement across its increasingly splintered offerings.
11 Dec 2019
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The Media Leader Staff
PAMCo's latest cross-platform audience figures for UK magazines unveil a mixed bag of results across the market, while some of the most popular titles continue to grow their audiences.
11 Dec 2019
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The Media Leader Staff
UK national and regional newsbrands now reach a combined monthly audience of 48 million across print and digital, the latest cross-platform audience figures from PAMCo have revealed.
10 Dec 2019
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The Media Leader Staff
Zenith UK has this week promoted Sannah Rogers and Jon Stevens as managing directors - with new roles also for Richard Kirk and Matt Skelding.
09 Dec 2019
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Michaela Jefferson
WPP's investment wing, GroupM, has forecast a deceleration in global advertising growth, with this year expected to record growth of 4.8% vs 2018's 5.7%, followed by 3.9% in 2020.
09 Dec 2019
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David Pidgeon
Demand-side adtech business The Trade Desk has today announced a new partnership with EBX, the digital ad sales partnership between four major European broadcasters.
09 Dec 2019
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Michaela Jefferson
Zenith also notes that the price of media has grown faster than adspend over the last 10 years as commercial audiences shrink.
06 Dec 2019
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The Media Leader Staff
What started as a campaign at the end of December 2018 to challenge negative stereotypes, has quickly become a movement over this past year. Join us to celebrate.
06 Dec 2019
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The Media Leader Staff
WPP has completed the sell of 60% of its research and analytics business Kantar to Bain Capital, in a deal that is expected to return $1.2bn to WPP investors through a share repurchase programme.
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