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Results categorised as News
17 Jun 2020
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The Media Leader Staff
ESI Media - publisher of the Evening Standard and the Independent newsbrands - has promoted Laura Weir to chief creative officer, while Oliver Poole steps up into the role of executive editor.
17 Jun 2020
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The Media Leader Staff
Sponsor content: PubMatic’s OpenWrap OTT aggregates 100% of video demand while creating a seamless TV-like viewer experience.
17 Jun 2020
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The Media Leader Staff
The latest cross-platform audience figures for UK newsbrands (covering April 19 to March 20) have revealed a considerable boost in national newsbrand readership in the lead up to the Covid-19 pandemic and nationwide lockdown.
17 Jun 2020
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The Media Leader Staff
it appears the public swapped its reading habits as the pandemic took hold - seeking out hard news, rather than magazine content. However, some titles have thrived during early lockdown.
16 Jun 2020
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The Media Leader Staff
A new report from GroupM, WPP's investment wing, has forecast -13% decline for the UK ad market in 2020, followed by 13% growth next year.
15 Jun 2020
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Elizabeth Lane
To help SMEs get the most out of digital advertising we need to make things simpler for small business owners, writes the IAB's Elizabeth Lane.
12 Jun 2020
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Michaela Jefferson
The boss of Mindshare UK speaks to Mediatel about his inquisitive nature, a varied career path and his plans to emerge from lockdown in fighting form.
11 Jun 2020
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David Pidgeon
ESI Media’s flagship brands are to pool their ad inventory into the Ozone Project, a collaborative effort to make it easier for advertisers to buy premium publisher audiences with a single buying point.
11 Jun 2020
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The Media Leader Staff
Jan Gooding moderates this free webinar with Starling Bank, DWA, Twitter and 4C. Register for today!
11 Jun 2020
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The Media Leader Staff
Since launching at the end of March, Disney+ has already emerged as the third-largest subscription video on demand (SVOD) player, with 4.3 million subscribers.
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