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Results categorised as News
14 Mar 2023
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Ella Sagar
Out-of-home total advertising revenues increased by nearly a third (31%) compared to 2021.
14 Mar 2023
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Jack Benjamin
In brief: Collier, who previously served as DMGT's CFO, enters the role with immediate effect.
14 Mar 2023
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Jack Benjamin
The change is the latest evidence of an adjustment in Meta's short-term strategy.
14 Mar 2023
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Ella Sagar
Ad tech company Say It Now plans to introduce actionable smart speaker ads for TV later this month, and on out-of-home next year.
14 Mar 2023
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Ella Sagar
Online fashion retailer ASOS has launched new retail media formats with ad tech company Criteo.
14 Mar 2023
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Jack Benjamin
As a result of changing habits between generations, only OOH consistently delivers over 90% weekly reach across all age groups.
13 Mar 2023
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The Media Leader Staff
In brief: Domino’s has renewed its sponsorship of ITV’s streaming platform following the launch of ITVX in December in a two-year deal struck by Havas Media Group UK.
13 Mar 2023
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Omar Oakes
Ross Sergeant, the global head of media at brewer Asahi, has left to join National Lottery operator Allwyn in the same role within weeks of the company launching a review of its media agency account.
13 Mar 2023
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Omar Oakes
Western European pay TV revenues will drop by nearly 18% over the next five years to $22bn as subscribers leak away from cable and satellite bundling across the continent.
13 Mar 2023
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Ella Sagar
Our Future of Audio Europe event revealed a strong desire from audio professionals to improve measurement. But, as The Media Leader discovered, views on how to do this vary widely.
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