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Results categorised as News
16 Mar 2023
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Jack Benjamin
At Newsworks' 'Trust: More Than a Feeling' conference, new data showed that trust is now a top factor influencing brand success.
16 Mar 2023
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Ella Sagar
Route, the out-of-home (OOH) audience measurement body, has issued a Request for Proposal (RfP) to partners to design a measurement system.
16 Mar 2023
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Jack Benjamin
Analysis: Industry experts are weighing the pros and cons of the quick pace at which chatbots are developing.
16 Mar 2023
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Ella Sagar
The Media Plan: Irn-Bru's latest campaign uses an integrated video-led media strategy across "key Gen Z focussed" channels.
16 Mar 2023
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Ella Sagar
Anti-knife crime charity The Ben Kinsella Trust has launched a campaign for Mother's Day with Clear Channel UK using AI machine learning.
15 Mar 2023
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Ella Sagar
Regional output across the BBC is being disrupted after journalists across local radio, regional TV and digital services in England walked out from 11am in a 24-hour strike.
15 Mar 2023
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Jack Benjamin
NewsGuard has expanded its services to Australia and New Zealand in a move that will pit the digital news trust ratings company against the heart of Rupert Murdoch's publishing empire.
15 Mar 2023
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Ella Sagar
Brett Aumuller shares where he gets his creative inspiration from and if selling media has become easier or harder.
15 Mar 2023
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The Media Leader Staff
Advertising legend Sir John Hegarty speaks to Omar Oakes in the first of a two-part interview.
15 Mar 2023
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Ella Sagar
Every individual in the UK advertising and marketing industry will be invited to fill in the second All In Census today.
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