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Results categorised as News
14 Jun 2023
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Omar Oakes
The Channel 4 brand is a "companion" to guide viewers through a world of limitless video content.
14 Jun 2023
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Ella Sagar
The Telegraph's chief commercial officer shares how she started her career in media and what she is most proud of from the last year.
14 Jun 2023
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Omar Oakes
Ofcom's proposals to increase the amount of ads that ITV and Channel 4 can broadcast will cost £180m a year in ad revenue for non-public service broadcasters and hit niche channels hardest, according to research by multi-channel broadcasters.
14 Jun 2023
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Ella Sagar
With a growing abundance of media audience data, advertisers and agencies must not lose sight of the importance of transparency, objectivity, and accountability, according to a new IPA whitepaper.
13 Jun 2023
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Ella Sagar
Spotify has launched a free one-stop measurement solution across its podcast and music ad formats for agencies and advertisers to assess their digital audio investment.
13 Jun 2023
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Ahmed Elkady
In her new role, Privodanova will be responsible for building and scaling Pinterest’s advertising business across the region, reporting to chief revenue officer, Bill Watkins.
13 Jun 2023
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Jack Benjamin
Advertiser trade body ISBA has partnered with the Influencer Marketing Trade Body (IMTB) to promote the Influencer Marketing Code of Conduct for wider adoption.
13 Jun 2023
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Omar Oakes
Advertisers will be able to block publishers who do not meet a brand's sustainability targets from their digital ad campaigns, using tools launched by purpose-led platform Good-Loop.
12 Jun 2023
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Ella Sagar
Some of the world's most influential out-of-home leaders discussed how collaboration, audience measurement, and automation is the way forward for the medium, reports Ella Sagar from Lisbon.
12 Jun 2023
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Ella Sagar
In brief: The industry's mental health charity raised the money to advance the mental wellness of everyone working in advertising, marketing and media.
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