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Results categorised as News
04 Aug 2023
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Jack Benjamin
Brands are still 'coming to terms' with how to target gamers. Specialists warn that the audience is more diverse than advertisers often think, and that authenticity is required.
03 Aug 2023
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Ella Sagar
Industry wellbeing charity Nabs has invited everyone in the advertising, media and marketing industry to take part in its inaugural All Ears consultation on mental wellness.
03 Aug 2023
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Omar Oakes
Sky Media has begun offering advertiser clients a new way to target its viewers: find out what they’ve been avidly searching for online and match them to specific advertiser categories.
03 Aug 2023
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Jack Benjamin
Radiocentre CEO Matt Payton joins lead audio reporter Ella Sagar and host Jack Benjamin to discuss the past, present and future of audio, including the latest updates on radio's place within the forthcoming Media Bill.
03 Aug 2023
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Ella Sagar
BBC stations retained the top three national station spots in terms of weekly reach during the breakfast timeslot despite quarterly and yearly drops.
03 Aug 2023
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Ella Sagar
Former BBC radio favourite Ken Bruce's new show on Greatest Hits Radio Network reached three million listeners, nearly double last year's audience for the daypart, according to Bauer.
03 Aug 2023
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Omar Oakes
The pandemic is well and truly over when it comes to impacting the UK's media habits, as both broadcast TV viewing and streaming subscriptions have reversed after the Covid lockdown boom of 2020 and 2021.
03 Aug 2023
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Ella Sagar
Commercial radio registered record weekly reach and share of listening for a second consecutive quarter, according to the latest Rajar radio audience data.
03 Aug 2023
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Ella Sagar
Smart speaker listening grew quarter-on-quarter and year-on-year, now accounting for 14.4% of all listening, according to the latest Rajar audience data.
02 Aug 2023
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Omar Oakes
The Mirror has officially launched themirror.com, its dedicated site for the left-of-centre newsbrand's nascent US operation.
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TV
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Consumer
- IAB launches measurement advisory board in push for measurement solutions
- Consumer ABCs: Women's Weeklies
- Consumers ABC's: News & Current Affairs
- Consumer ABC's: Men's Lifestyle
- Consumer ABCs: Home Interest
- IAB launches measurement advisory board in push for measurement solutions
- The Brief - Wednesday 10 December - EU investigates Google, Gemini will have ads, WPP wins UK government media account and more
- Keeping the TV ecosystem healthy - Barb Data Hub
- Direct Line Group on using TV as a full-funnel medium
- How will TV finally get the measurement it deserves?
- The measurement debate TV really needs to have
- Rajar Q4 2025: Commercial audience share declines slightly
- Rajar Q4 2025: Heart Breakfast remains top commercial show after reporting strong growth
- The brief - Wednesday 17 December - Trump sues BBC for $10bn, WPP considers Pinterest trends, public rejects Labours AI plans and more
- Ad funding for BBC services would be 'bad for everyone', Radiocentre says in response to Charter Review
- UK now spends longer on phones than watching TV
- How the VOD giants are navigating the cost of living crisis
- Rebranded BVOD services create an increase in claimed usage
- How we listen is changing rapidly, but radio continues to have the MIDAS touch
- Mediatel Connected whitepaper: The Growing UK Audio Market
