SEARCH
Results categorised as Digital
22 Dec 2022
|
Nina Franck
Advertisers would be well-advised to treat the growing AVOD market as an opportunity akin to broadcast, not just digital.
22 Dec 2022
|
Jack Chape
But how do you actually identify areas for incremental gains in your performance media and act upon them?
21 Dec 2022
|
The Media Leader Staff
Jamie Barnard, former Unilever in-house lawyer and CEO of privacy and data governance platform Compliant, joins Omar Oakes.
21 Dec 2022
|
Tim Pearce
Mediatel Events' recent Future of TV Advertising Global showed the extent of audience and media fragmentation and made the case for more collaboration.
21 Dec 2022
|
Ella Sagar
ITV's newly launched streaming service, ITVX, attracted 66.5 million streams in its first week, an increase of 138% year-on year.
21 Dec 2022
|
The Media Leader Staff
From changing government regulation to the passing of the Queen and the sale of Twitter to Elon Musk, to say 2022 has been an eventful year in media and the world more generally would be an understatement.
21 Dec 2022
|
Raymond Snoddy
As the Musk-Twitter media circus continues, major international news organisations should be planning a rescue package for when the curtain finally falls.
20 Dec 2022
|
Ella Sagar
In brief: Mastodon gained 2.2 million active users between October and November 2022, according to a blog post by its creator.
20 Dec 2022
|
Bob Wootton
From returning to the new normal, changing ownership of tech giants and grim forecasts, Bob Wootton outlines his media standouts for this year.
19 Dec 2022
|
Ella Sagar
From sustainability, the talent crisis and trust in media, to ad fraud, inflation and Netflix's ad tier, The Media Leader has covered a lot of news this year, but what were our most-read stories?
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer