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Results categorised as Digital
23 Jan 2023
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Jack Benjamin
In brief: TikTok employees reportedly intervene to hand-pick videos to boost their distribution, a process known internally as "heating".
20 Jan 2023
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Jack Benjamin
In brief: the layoffs are equivalent to about 6% of its global workforce.
20 Jan 2023
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Jack Benjamin
In brief: Lomax has worked at Google, YouTube's parent company, since 2011 in various executive positions.
20 Jan 2023
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Bianca Barratt
The media needs to rethink its funding model if public interest journalism is to survive.
19 Jan 2023
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Jack Benjamin
Paid advertisements and social media posts spreading false or misleading claims about the climate crisis spiked in the lead-up to and during COP27 in November.
19 Jan 2023
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Emma Lacey
Can AI-enabled tools help to provide suitability at scale on social platforms?
18 Jan 2023
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Ella Sagar
David Black, senior director UK and managing director of technology, media, telecoms & apps at Google talks about why selling media has gotten harder.
18 Jan 2023
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Nick Manning
Progress is being made in programmatic reporting that should, ultimately, lead to progress in trading methods and thence to delivery and performance.
18 Jan 2023
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Jack Benjamin
Ad impression match rate also increased nearly fivefold from just 12% in 2020 to 58% in the latest study.
16 Jan 2023
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Jack Benjamin
'The Week' founder discusses his start-up newsletter publication and the editorial strategy behind creating a news digest
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