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Results categorised as Digital
08 Mar 2012
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Julia Hutchison
In the APA's latest blog post, Julia Hutchison says with the right combination of creativity, technology and imagination, AR could become a driving force for the print industry and a vital tool for the brand marketer...
08 Mar 2012
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Liz Jaques
Channel 4 is set to launch a new channel 4seven across all major TV platforms later this year, allowing viewers to catch up on popular Channel 4 content from the last seven days.
08 Mar 2012
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Liz Jaques
Apple launched its latest iPad at an event in San Francisco yesterday with a high-definition screen, a new A5X chip and improved graphics.
07 Mar 2012
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Liz Jaques
Apple is due to announce the new iPad at an event in San Francisco at 6pm today (UK time).
07 Mar 2012
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Will Ashton
In response to Jim Marshall's latest article, Will Ashton, MD of Alchemy Social, argues that social advertising will prove hugely beneficial and cost effective for brands and will, in all likelihood, contribute to revenue like Facebook envisages...
06 Mar 2012
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David Brennan
Ever since the emergence of Web 2.0 there has been a tendency to confuse social media and word of mouth. In reality, as we have discovered through valuable tools such as Keller Fay's TalkTrack research, one (social media) is very much a sub-set of the other (word of mouth).
05 Mar 2012
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Liz Jaques
You cannot go anywhere at the moment without someone mentioning Pinterest - the virtual pinboard that "lets you organise and share all the beautiful things you find on the web".
02 Mar 2012
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Paper Boy
The latest ABC release for the regional press continues to show online usage increasing for the regional networks. The top network is still Trinity Mirror with over nine million monthly unique browsers.
01 Mar 2012
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Liz Jaques
The Guardian launched a new TV ad campaign on Channel 4 last night to an audience of almost one million viewers.
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